Savvy brands are realizing what American women have always known: she doesn’t stop using and buying beauty just because she...

According to an August 2021 original primary study conducted by The Benchmarking Company, Ulta Beauty has surpassed Sephora as the...

With beach trips, pool days and outdoor adventures in full swing, our thoughts shift to SPF and sun protection. What’s...

Last year COVID-19 rained on the parade of countless weekend getaways, family reunions and beach vacations forcing travel lovers to...

Product research changed this past year with labs and focus group facilities shuttered for a time, putting the brakes on...

Retinols, retinoids or retinol alternatives have long been considered a woman’s best weapon against aging, often heralded as the only...

Ingredient Innovations – What’s Resonating with Buyers Sexy new ingredients are causing a firestorm of demand among beauty consumers who...

2021 has arrived, full of hope and the promise of a healthier tomorrow. Beauty buyers are seeking ways to enhance...

US females are still buying beauty, but where they’re buying has changed in 2020. Online buying is where it’s at...

With more than 4 out of 5 female beauty buyers indicating a positive level of support for the Black Lives...

In part two of our Beauty by the Number series on acne, we take a closer look at the emotional...

Of all the skin issues that plague beauty consumers, none is more universal than acne. Whether she’s combating the occasional...

The beauty industry is dealing with the implications, outcomes and effects of Covid-19. From supply chain disruptions to brick &...

Hair types and hair care regimens may vary, but one thing is clear: this is the year for hair adventures!...

Every year, consumers become increasingly aware of all that is involved in a healthy skincare routine, and that includes learning...

Korean beauty has become a huge powerhouse in the American beauty industry, repeatedly trending on social media as celebrities and...

When considering CBD as an ingredient, one of the biggest challenges the beauty industry faces is the consumer’s misunderstanding of...

CBD continues to grow in popularity due to all the massive health benefits it provides, but did you know CBD...

In recent years consumers have become more dedicated to reducing their carbon footprint by investing in sustainable products that are...

The cosmetics market remains, as ever, a booming industry. But with so many products and product types available, it can...

Ingredients in skincare products are important components; however, they’re not enough to guarantee market success. Other factors, such as price,...

While skincare has been a critical component of the beauty industry for years, today’s consumers’ concerns and behavior aren’t the...

Developing a detailed, customized skincare routine is a vital part of any beauty consumer’s lifestyle, and many consumers have been...

Interest in natural and organic cosmetics, skincare and hair care products have grown stronger in recent years. This infographic is...