TBC in the News


Aug
28
2024

GCI: How Beauty x Wellness Can Address Stressed-out Consumers: New Data

Fifty-five percent of the 4,000-plus U.S. female beauty buyers surveyed in a nationwide study say they are more mentally stressed now than they were five years ago, with 18% saying their stress level is similar to what it was then. At the same time, 89% say the importance th ...
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Aug
23
2024

GCI: Hair Microneedling, Scalp Spas & the Rise of Scalp Wellness: New Spate Data

According to a new Spate report, "the fastest growing hair services are scalp spas and hair microneedling," both of which target overall hair wellness via the scalp, particularly thinning and loss. As previously reported, "how to grow hair faster" and "why is my hair falling ...
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Aug
09
2024

GCI: What Beauty Brands & Influencers Need to Know about Truth in Marketing

Beauty is a visual industry and so many consumers rely on photos, videos and tutorials—in addition to personal recommendations and their own experiences—before they purchase cosmetic and personal care products. In fact, almost half of U.S. beauty shoppers purchase new produc ...
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Jul
30
2024

The Robin Report: Gen Z Beauty Preference Report

To gain current intel on Gen Z beauty preferences, The Robin Report solicited the help of Reston, Virginia-based The Benchmarking Company. Tapping into its organically grown base of 300k+ vetted beauty and personal care buyers (which it cutely dubs thePinkPanel), it dissemin ...
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Jun
01
2024

GCI: Consumers’ Sun Care Wish List

Forty percent of consumers say they apply sunscreen daily, regardless of weather or the season, while 74% say they’re buying more sun protection products now—both in their cosmetics and as standalone sunscreens—than they did 5 years ago. Innovations in sun care from the U ...
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May
01
2024

GCI: What Consumers Want From Hair Care In 2024

The global hair and scalp care market is expected to grow at an annual rate of 6.6% through 2028a, with prestige hair care growing 14% in 2023, per Circanab. U.S. consumers are doing their part to keep the category moving strongly forward, with more than 95% of U.S. femal ...
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Feb
05
2024

GCI: Lift & Tuck: Consumer Attitudes Toward Aesthetic Procedures

While it’s said that everyone is beautiful in their own way, many U.S. women and men rely on professionals to augment their natural features to enable them to be happier with the skin they’re in. More than 26.2 million surgical and minimally invasive cosmetic and reconstr ...
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Jan
02
2024

GCI: What Consumers Want from Skin Care Masks: New Data

When it comes to the workhorse of the beauty world, few products can hold a candle to face masks. For decades, masks have been a part of the lineup for nearly every skin care brand, but up until several years ago, the category seemed to be a bit stagnant. Not any longer. Fro ...
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Nov
06
2023

GCI: Beauty Tech’s Impact on Consumer Purchasing

Seventy-six percent of U.S. female beauty buyers say they’ve purchased a new color cosmetic product in the past six months. While where she’s buying makeup remains relatively constant, how she’s learning about new makeup products has changed tremendously over the past 10 yea ...
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Oct
05
2023

GCI: What’s Driving Increased Skin Care Patch Usage?

Skin care and wellness patches are rising in popularity as pathways to enhanced beauty and self-care routines, with the global market for transdermal patches alone expected to grow from $6.7 billion in 2022 to $8.8 billion by 2027, per a BCC Research analysisDisplay footnote ...
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Sep
01
2023

GCI: Beauty Shoppers Reveal Their Packaging Attitudes

Forty-six percent of U.S. female beauty and personal care buyers admit that a product’s packaging is influential or very influential to their purchase decision; make that 50% for millennial and Gen Z buyers. Whether that package is primary or secondary, sustainable, refillab ...
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Aug
28
2023

CNN: The Big Business of Brows

Once, if you were talking about going to the salon for a trim, a restyle, color or shape, you’d have been talking about the hair on your scalp. But in 2023, it’s just as likely to be your eyebrows. That’s because brows are big business and growing — not just in terms of salo ...
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