News


May
31
2016

Survey: What Women Want in Suncare

Canada may not hold the title of sunniest place in the world (that honor goes to Yuma, Arizona) but it's finally the time of year when customers look to stock up o UV protection. To better understand their behaviors and preferences, consumer research firm The Benchmarking Co ...
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May
31
2016

BW Confidential

TBC's Jenn Stansbury talks consumer claims in "Making the Sale," page 42, BW Confidential, May 2016
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Mar
31
2016

BW Confidential

Lip products are enjoying a boom says Urban Decay's Engrand, who predicts the category will continue to be popular in the coming year as brands bring out new innovations in textures and packaging. "Each year there are new things with lacquers, mattes, semi-mattes, powders, g ...
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May
31
2016

Spray Technology

Suncare protection sales rose less than 4% in 2015, according to Information Resources, Inc. There were 86,447,681 aerosol sun care products filled in the U.S. in 2014; aluminum cans were the top choice for marketers at 85,113,803 with products in steel aerosol can numbering ...
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Apr
30
2016

Spray Technology

The U.S. prestige beauty industry reached $16 billion in 2015, a 7% increase over 2014 sales, according to global information company The NDP Group, Inc. Makeup experienced the healthiest sales growth (13%), while the fragrance category outperformed skin care for the first t ...
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May
03
2016

TBC is Speaking at Cosmoprof

Click on READ MORE to download our presentation!
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Nov
30
2015

This Is the One Lip Color You Need after 40

Your goal: rosy lips that don't look obviously made-up. And you're not the only one–this look is the No. 1 makeup desire for women 40 and older, per a recent poll. The hitch is that finding the right shade can be tougher than resurrecting a head of hat hair. Makeup artist Ro ...
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Dec
31
2015

Women’s Health

TBC study results citing the % of women who buy cologne for their men. Love potion: 68% of women buy cologne for their guys, making it the top specialty grooming gift for men.
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Apr
30
2016

The Tools of His Trade

The male grooming industry is on fire and all signs show that it is not going to slow down. From razors to hair pomades, men are spending increasingly larger amounts of cash on personal care and grooming products. What are his top grooming habits, which products is he using ...
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Apr
14
2016

Beauty Care Packaging Trends

“The line between human and technological device is blurring as smart technology puts people in greater control of their individual health and beauty needs.” Described as “Augmented Human,” this was one of four key global beauty trends revealed by Mintel in its December 2015 ...
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Mar
31
2016

GCI March 2016 Validate or Else

Consumer product claims testing has become an imperative part of forward-thinking brands’ pre-product launch or claims validation process. In addition to predicting in-market success and providing valuable efficacy insights, claims testing is increasingly being used as a val ...
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Apr
16
2016

Beauty Packaging – Never Underestimate the Power of Packaging

When it comes to packaging, it’s easy to think that your concepts are going to win with consumers. But in today’s highly competitive beauty marketplace, it’s not enough to think you have a good packaging concept – you have to know. Before one cap is bought, one unit carto ...
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