Last Drop by TBC on April 10, 2015

Walking the exhibit floor at Cosmoprof North America this year, I was struck by the enormity of nail polish offerings. It seemed every other exhibitor had vast racks of colorful, shimmering, glittery bottles on display. Lacquers and mattes, textures, gels… the styles, colors, treatments and tools were endless.

Women cannot get enough of nail polish, evidenced by 2012 U.S. nail polish sales of $768 million, a 32% gain from the previous year, according to WWD. No matter consumer’s age or socioeconomic situation, when it comes to the nail care segment of beauty, nail polish is the great equalizer. Women from all walks of life share very similar outlooks, views, hopes, dreams and wishes from their nail polish brands, and they also share a very similar view of nail polish–it’s fun!

Original post

Beauty by the Numbers

The Wellness Connection Infographic Series #6 10.17

The Wellness Connection Whether looking to combat a specific skin concer…

Read More   |   View All

Join our Newsletter


TBC’s 10 Year Beauty Benchmark: (2006-2016) – A Consumer Love Affair with All Things Beauty

This year’s PinkReport, TBC’s 10 Year Beauty Benchmark: (2006-2016) –…

More Info   |   View All