Beauty by the Numbers

The Wellness Connection Infographic Series #6

The Wellness Connection Whether looking to combat a specific skin concern, feel overall healthier, or bolster an existing routine, wellness products, such as aromatherapy oils, probiotics, and beauty ingestibles are a growing part of the beauty co…

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The Amazon Phenomenon Infographic Series #5

How Does One Describe Amazon.com? Omnipresent? Online giant? How about beautiful? Last month, TBC spent some time delving into the statistics behind online shopping, and what drives women to forgo brick and mortar purchases in favor of a one-click…

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Multicultural Beauties Speak Out: Infographic Series #4

This month, TBC spent some time chatting about beauty with US women from a wide variety of ethnicities, and the results were eye-opening. We learned how this underserved population shops, what products she buys, and her top beauty needs and concerns.…

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Subscription for Beauty: Infographic Series #3

Fancy a handful of new beauty samples every month? Well take heed—today, there’s a subscription box for that, and it turns out, consumers can’t get enough. Whether it’s the allure of deluxe sized beauty products or a blend of beauty, lifestyl…

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Bloggers, Vlogs and Beauty, Oh My! Infographic series #2

The meteoric rise of beauty bloggers and vloggers is a shooting star that doesn’t seem to be in danger of burning out. From industry staples, like Michelle Phan, to lesser known writers and video mavens making their mark one mascara swipe at a time…

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Post-Holiday Detox-Consumers Share their Personal Goals: Infographic Series #1 (2017)

Take a deep breath, hold, then let it out slowly.  That’s right, 2016 is finally over and we’re ready to start anew.  With the New Year, optimistic men and women resolve to take the health of their skin and bodies to a whole new level.  Beauty…

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Beauty for a Cause Infographic Series #7

Brands that support social and philanthropic causes are on the upswing, and with good reason. They stand up for social issues nearly everyone is interested in supporting, and they let consumers join them on their journey. To find out just how importa…

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Holiday Shopper Plans to Buy it All: 2016 Infographic Series #8

No Grinch here.  Both men and women indicate they spend more than $100 on their spouse for the holidays. From beauty products to clothing, gift cards and technology, this year’s holiday shopper plans to buy it all. *3624 83% expect to purc…

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Hot For Home Shopping! 2016 Infographic Series #6

Boasting a diverse, ever-growing array of products and the starting point for some of today’s hottest brands, home shopping is a $13B a year (and growing) powerhouse.  Beauty products represent about ___% of all products sold at QVC, HSN, and EVIN…

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How Does Her Garden Grow? 2016 Infographic Series #5

Natural and organic – catchy buzz words or the way of the future?  Turns out, possibly a bit of both.  Beauty consumers are keenly interested in the benefits of using natural and organic products, and are open to more education and awareness as t…

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TBC in the News

10.17 CEW Dedicated Newsletter: TBC Consumer Studies are a Brand’s “Sword and Shield”

Last year, $2 billion in beauty products were sold via home shopping channe…

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PinkReports

TBC’s 10 Year Beauty Benchmark: (2006-2016) – A Consumer Love Affair with All Things Beauty

This year’s PinkReport, TBC’s 10 Year Beauty Benchmark: (2006-2016) –…

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